Turn guest feedback into lasting loyalty
Loopon helps hospitality brands collect, understand, and act on guest feedback across surveys, reviews, and operational touchpoints in one unified platform.
Loopon helps hospitality brands collect, understand, and act on guest feedback across surveys, reviews, and operational touchpoints in one unified platform.
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More than a platform, Loopon combines hospitality expertise, proven experience, and a clear belief that better guest experiences lead to stronger business results.
For more than two decades, we've helped hospitality organizations understand their guests, improve experiences, and strengthen their brands through meaningful feedback and actionable insights.
Designed exclusively for hospitality, Loopon helps hotels, destinations, restaurants, and hotel groups understand every stage of the guest journey and continuously improve the experiences they deliver.
We believe feedback only creates value when it leads to action. That's why we help organizations identify what matters most, prioritize improvements, and create measurable business results.
Mathias Sabel has spent much of his career within the hospitality industry, giving him first-hand insight into the challenges hotels face every day. His experience from hotel operations continues to shape Loopon's product vision and long-term direction.
Like the rest of Loopon, Mathias works closely with customers, colleagues, and partners. We're a small, collaborative team where ideas move quickly, decisions are made together, and everyone contributes to building a better platform for hospitality.
Together, we combine hospitality expertise with modern product development to help organizations make smarter decisions through guest feedback.
Create more consistent guest experiences across every property and brand.
Loopon for Hotel ChainsUnderstand your guests better and turn insights into memorable stays.
Loopon for Independent HotelsMeasure visitor experiences and strengthen your destination's appeal.
Loopon for DestinationsTurn guest feedback into better service, stronger loyalty, and repeat visits.
Loopon for RestaurantsImprove every stay with insights that help guests return season after season.
Loopon for CampgroundsTrusted by hospitality teams across the nordics. Meet our customers.
Connect Loopon with leading hospitality platforms, property management systems and review channels.
Learn how Loopon helps hospitality organizations collect feedback, understand guest experiences, and turn insights into action.
Loopon is a Nordic partner with close customer dialogue and high accessibility. At the same time, our platform is built to support multiple languages, large organizations, and complex structures. We operate our AI and our solution with high standards for security, data protection, and GDPR compliance.
Through continuous measurement in both CX and EX, we create comparisons over time, between teams, and against relevant industries. This allows you not only to see how you are developing — but also how you perform in relation to others.
Loopon is more than a survey tool. We combine technology, established metrics such as NPS and eNPS, and a clear framework for turning feedback into action. You get support throughout the entire cycle: Listen, Understand, and Act.
Loopon AI™ identifies patterns, deviations, and the drivers behind loyalty and engagement. Instead of drowning in data, you get clear recommendations on what has the greatest business impact — and what to act on first.
The right person sees the right data in real time. Managers, team leaders, and frontline employees get access to their own results and tools to “close the loop.” This creates accountability, momentum, and a culture where feedback leads to concrete change.
By measuring at the right moment — for example after a purchase, customer interaction, onboarding, or employee review — you gain an early warning system. You can reduce churn, strengthen advocacy, and develop both customer and employee relationships over time.
as a strategic partner in your improvement journey, helping you turn insights into behavioral change, cultural development, and profitable growth.
Guest expectations are changing faster than ever. Hospitality organizations that listen, learn, and act on guest feedback are better positioned to improve guest satisfaction, strengthen loyalty, and drive long-term growth.
Loopon helps hotels, destinations, restaurants, and hospitality organizations turn guest feedback into actionable insights. By understanding what guests value most, teams can make better decisions, improve operations, and create experiences that keep guests coming back. Because every guest experience matters.
And every insight is an opportunity to improve the next one.